Tagline chips away Pringles

working, i was unpacking a box full of Pringles.
upon the transporting package was the slogan,
“you don’t just eat them.”
what the hell does that mean?
i’m not to sure what else i’d do with a chip.
i don’t doubt there are many other uses
for chips, but i can’t actually fathom
actually realizing them.
i’m curious in knowing the thought process
of Pringles promotional team.
did they happen to use the chips as a
some sort of sex fetish?
dip dip maybe?
the chip is not meant for spreading, butit’s worth the effort.
or Pringles make for comfy pillows?
wait, could it be that they’re used as confetti?
regardless, i’m lost at their solution.
if you have a better idea, share,
it’s most likely better than theirs.