Advertising looking for talent, not dignity.

The song Designer from Queens of the Stone Age I think is a fair observation of my age. Being a recent graduate of design, I always knew that my skill of promotion could be used as a negative, instead of a beneficial and informative tool. I don’t mind being the tool for another, as long as I agree with their ideals. And many of these corporate ideals, all amount to dollars.

It seems like information can translate to a denominational value, but at what cost? Human life? Natural habit? Privacy? No, yet I’m a product of this beast. And who can I work with that’ll be willing to pay me for similar ideals and skills I can bring in combating this disinformation? Do companies, not charities, exist that don’t promote omnipotent, soulless, disingenuous corporations? Due to PR, a lot of companies want to look responsible, but really, how many are?

This is all opinion and has no basis in fact. I’m sure some companies are contributing to the common good, but how long did it take them? And what are their real motives for such a decision?

I work at Shoppers Drug Mart, and they advertise being a part of ending women’s cancer, or cancer in general. But, they want your money first in their pockets before you donate to the wholesome cause. If you are genuinely concerned with cancer, would you not contribute without the aid of some corporate message?

I knew the whole time that I was getting into an soulless industry, but it’s the only art I’m proficient in. Maybe that’s because I’ve been sold to since I was an infant. And thanks to social media and the fact that the cellular phone has become a bodily necessity, we can now get 24 hour advertisementing.

And even if you don’t have all this technology, there are those who’ve contracted the ad disease and transfer their knowledge onto you. As much as you resist, their efforts double. Their tactics improve with each psychological discovery. Science has much to offer, and much of that can be to the detriment to the human race.

Advertising, when improperly utilized, studies a habit and designs itself to activate such triggers within ones psyche. This then gives them the power to influence us, even when we are sternly against what we buy.

I’m not immune to this working, I’ve mentioned this in a previous blog. This has been constructed many years before me and how they’ve now become so ingrained within our consciousness, that we accept it as being natural. When in fact, advertising is so unnatural, at least in these falsified forms promoting monetary gain for a singular corporate body.

This is not a valid reason for me not to apply to design firms, but it does weigh heavily upon my mind. I need to make money to live and part of that is contributing to what already exists. I already work part-time for a company who spreads faster than herpes. At least I’m just stocking shelves and not actually designing visual aids for programmable consumerism.

Maybe it’s just a matter of me maturing, or accepting this predestined fact. But as far as I know, there can be something better. How many billion people in this world and not a single person can come up with a better model of business? I’m not implying that such an idea is easy, but taking into account the amount of people, I would like to think there are many intelligent people who are capable in working up a possible solution.

For those who garner a progressive and positive ideal for the future, those are the people I would gladly service and support. But since I’m someone with no “real life experience” I must submit myself to some corporation.

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s